Retail Salespersons pay range in Denver
New workers and the lowest-paid 10% earn about $34,700 a year or less, while the top 10% make $49,130 or more. The middle half of retail salespersons in Denver earn between $36,660 and $44,570.
- $35K10th
- $37K25th
- $38KMedian
- $45K75th
- $49K90th
median average · bar = middle 50% of workers · how to read it
| Pay level | Per year | Per month | Per hour* |
|---|---|---|---|
| Average | $41,980 | $3,498 | $20.18 |
| Median | $38,470 | $3,206 | $18.50 |
| Entry level (25th percentile) | $36,660 | $3,055 | $17.62 |
| Experienced (75th percentile) | $44,570 | $3,714 | $21.43 |
*Hourly figures assume 2,080 paid hours a year. Hourly to annual salary.
Retail Salespersons pay in Denver vs. Colorado and the U.S.
Retail salespersons in Denver earn about the same as the Colorado average ($41,540) and 13% more than the U.S. average ($37,310). At the median the gap is +9% against the U.S. median of $35,410.
| Area | Average | Median | 10th pct. | 90th pct. | Jobs |
|---|---|---|---|---|---|
| Denver | $41,980 | $38,470 | $34,700 | $49,130 | 40,340 |
| Colorado | $41,540 | $37,950 | $32,130 | $49,660 | 76,660 |
| United States | $37,310 | $35,410 | $27,210 | $47,890 | 3,897,860 |
State and U.S. rows: BLS statewide and national estimates, May 2025, which include rural areas.
Retail Salespersons salary after taxes in Denver
On the average salary of $41,980, a single filer in Denver takes home about $34,772 a year, or $2,898 a month and $1,337 every two weeks. Taxes take 17% of gross pay.
Single filer, standard deduction: federal income tax (2026 brackets), Social Security, Medicare and state income tax (2026 rules). Colorado's FAMLI premium and the flat monthly occupational privilege taxes of Denver, Aurora and a few other cities are not included.
Is Denver a good place for retail salespersons? Pay vs. cost of living
Prices in the Denver area are 6% above the U.S. average (BEA price parity 105.8), so the average $41,980 buys what about $39,685 would buy in a typical U.S. metro. This job pays 0.6 times the median wage of all jobs in Denver ($62,320). A typical home costs $573,221, or 13.7 years of this average salary before tax.
Retail Salespersons salary in other Colorado cities
Denver ranks 2nd of 7 Colorado metro areas for this job; Boulder pays the most ($42,170).
- Boulder$42,170
- Denver$41,980
- Greeley$41,180
- Fort Collins$40,670
- Colorado Springs$39,620
- Grand Junction$39,440
- Pueblo$38,390
Highest-paying cities for retail salespersons
San Jose, CA pays this job the most of the metro areas we cover ($47,420).
- San Jose, CA$47,420
- San Francisco, CA$47,290
- Napa, CA$45,630
- Seattle, WA$45,020
- Mount Vernon, WA$44,690
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Retail Salespersons salary in Denver: questions
How much do retail salespersons make an hour in Denver?
$20.18 an hour on average, and $18.50 at the median (BLS, May 2025).
What is the entry-level retail salespersons salary in Denver?
The lowest-paid 10% earn about $34,700 a year and the 25th percentile is $36,660, a fair guide to starting pay.
What is the retail salespersons take-home pay in Denver?
About $34,772 a year ($2,898 a month) for a single filer on the average salary of $41,980. Colorado's FAMLI premium and the flat monthly occupational privilege taxes of Denver, Aurora and a few other cities are not included.
Do retail salespersons earn more in Denver than elsewhere?
The average here is 13% more than the U.S. average for this job ($37,310).
Sources and how to read this page
- Wages: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates for metropolitan areas. SOC code 41-2031; area Denver-Aurora-Centennial, CO (19740). Relative standard error of the mean wage: 0.6%.
- U.S. and statewide figures: BLS OEWS national and state estimates, May 2025, every employer including rural areas.
- Cost of living: Bureau of Economic Analysis regional price parities (RPP), 2024; 100 = U.S. average.
- Home value: Zillow Home Value Index. Typical-wage figure: OEWS all occupations, same metro.
- Take-home pay: Single filer, standard deduction: federal income tax (2026 brackets), Social Security, Medicare and state income tax (2026 rules). Colorado's FAMLI premium and the flat monthly occupational privilege taxes of Denver, Aurora and a few other cities are not included.
- Job concentration: location quotient 1.00, this job is about as common as in the U.S. overall.
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