Marketing Managers pay range in Visalia
New workers and the lowest-paid 10% earn about $82,200 a year or less, while the top 10% make $228,800 or more. The middle half of marketing managers in Visalia earn between $103,190 and $177,030.
- $82K10th
- $103K25th
- $140KMedian
- $177K75th
- $229K90th
median average · bar = middle 50% of workers · how to read it
| Pay level | Per year | Per month | Per hour* |
|---|---|---|---|
| Average | $149,000 | $12,417 | $71.63 |
| Median | $140,040 | $11,670 | $67.33 |
| Entry level (25th percentile) | $103,190 | $8,599 | $49.61 |
| Experienced (75th percentile) | $177,030 | $14,752 | $85.11 |
*Hourly figures assume 2,080 paid hours a year. Hourly to annual salary.
Marketing Managers pay in Visalia vs. California and the U.S.
Marketing managers in Visalia earn 28% less than the California average ($207,860) and 16% less than the U.S. average ($177,770). At the median the gap is -16% against the U.S. median of $166,790.
| Area | Average | Median | 10th pct. | 90th pct. | Jobs |
|---|---|---|---|---|---|
| Visalia | $149,000 | $140,040 | $82,200 | $228,800 | 100 |
| California | $207,860 | $193,620 | $104,370 | $326,400 | 54,660 |
| United States | $177,770 | $166,790 | $90,260 | $293,610 | 395,240 |
State and U.S. rows: BLS statewide and national estimates, May 2025, which include rural areas.
Marketing Managers salary after taxes in Visalia
On the average salary of $149,000, a single filer in Visalia takes home about $103,343 a year, or $8,612 a month and $3,975 every two weeks. Taxes take 31% of gross pay.
Single filer, standard deduction: federal income tax (2026 brackets), Social Security, Medicare and state income tax (2025 rules). California State Disability Insurance (1.3% of wages, paid by employees) is not included.
Is Visalia a good place for marketing managers? Pay vs. cost of living
Prices in the Visalia area are in line with the U.S. average (BEA price parity 99.8), so the average $149,000 buys what about $149,261 would buy in a typical U.S. metro. This job pays 3.1 times the median wage of all jobs in Visalia ($45,130). A typical home costs $363,064, or 2.4 years of this average salary before tax.
Marketing Managers salary in other California cities
Visalia ranks 24th of 24 California metro areas for this job; San Jose pays the most ($255,360).
- San Jose$255,360
- San Francisco$235,920
- Los Angeles$193,390
- San Diego$192,390
- Sacramento$187,120
- Santa Maria$181,920
- Oxnard$181,870
- Santa Cruz$181,210
- Napa$179,310
- Visalia$149,000
Highest-paying cities for marketing managers
San Jose, CA pays this job the most of the metro areas we cover ($255,360).
- San Jose, CA$255,360
- San Francisco, CA$235,920
- Boston, MA$216,770
- Boulder, CO$210,910
- New York, NY$207,770
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Marketing Managers salary in Visalia: questions
How much do marketing managers make an hour in Visalia?
$71.64 an hour on average, and $67.33 at the median (BLS, May 2025).
What is the entry-level marketing managers salary in Visalia?
The lowest-paid 10% earn about $82,200 a year and the 25th percentile is $103,190, a fair guide to starting pay.
What is the marketing managers take-home pay in Visalia?
About $103,343 a year ($8,612 a month) for a single filer on the average salary of $149,000. California State Disability Insurance (1.3% of wages, paid by employees) is not included.
Do marketing managers earn more in Visalia than elsewhere?
The average here is 16% less than the U.S. average for this job ($177,770).
Sources and how to read this page
- Wages: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates for metropolitan areas. SOC code 11-2021; area Visalia, CA (47300). Relative standard error of the mean wage: 2.8%.
- U.S. and statewide figures: BLS OEWS national and state estimates, May 2025, every employer including rural areas.
- Cost of living: Bureau of Economic Analysis regional price parities (RPP), 2024; 100 = U.S. average.
- Home value: Zillow Home Value Index. Typical-wage figure: OEWS all occupations, same metro.
- Take-home pay: Single filer, standard deduction: federal income tax (2026 brackets), Social Security, Medicare and state income tax (2025 rules). California State Disability Insurance (1.3% of wages, paid by employees) is not included.
- Job concentration: location quotient 0.23, this job is less common than in the U.S. overall (location quotient 0.23).
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