Marketing Managers pay range in Roanoke
New workers and the lowest-paid 10% earn about $85,000 a year or less, while the top 10% make $244,680 or more. The middle half of marketing managers in Roanoke earn between $111,390 and $201,320.
- $85K10th
- $111K25th
- $165KMedian
- $201K75th
- $245K90th
median average · bar = middle 50% of workers · how to read it
| Pay level | Per year | Per month | Per hour* |
|---|---|---|---|
| Average | $160,300 | $13,358 | $77.07 |
| Median | $165,000 | $13,750 | $79.33 |
| Entry level (25th percentile) | $111,390 | $9,282 | $53.55 |
| Experienced (75th percentile) | $201,320 | $16,777 | $96.79 |
*Hourly figures assume 2,080 paid hours a year. Hourly to annual salary.
Marketing Managers pay in Roanoke vs. Virginia and the U.S.
Marketing managers in Roanoke earn 18% less than the Virginia average ($195,940) and 10% less than the U.S. average ($177,770). At the median the gap is -1% against the U.S. median of $166,790.
| Area | Average | Median | 10th pct. | 90th pct. | Jobs |
|---|---|---|---|---|---|
| Roanoke | $160,300 | $165,000 | $85,000 | $244,680 | 160 |
| Virginia | $195,940 | $187,820 | $107,710 | $292,430 | 6,890 |
| United States | $177,770 | $166,790 | $90,260 | $293,610 | 395,240 |
State and U.S. rows: BLS statewide and national estimates, May 2025, which include rural areas.
Marketing Managers salary after taxes in Roanoke
On the average salary of $160,300, a single filer in Roanoke takes home about $112,428 a year, or $9,369 a month and $4,324 every two weeks. Taxes take 30% of gross pay.
Single filer, standard deduction: federal income tax (2026 brackets), Social Security, Medicare and state income tax (2025 rules).
Is Roanoke a good place for marketing managers? Pay vs. cost of living
Prices in the Roanoke area are 6% below the U.S. average (BEA price parity 93.6), so the average $160,300 buys what about $171,228 would buy in a typical U.S. metro. This job pays 3.5 times the median wage of all jobs in Roanoke ($47,140). A typical home costs $301,139, or 1.9 years of this average salary before tax.
Marketing Managers salary in other Virginia cities
Roanoke ranks 5th of 8 Virginia metro areas for this job; Richmond pays the most ($187,800).
- Richmond$187,800
- Charlottesville$179,630
- Lynchburg$172,740
- Virginia Beach$162,960
- Roanoke$160,300
- Winchester$149,500
- Harrisonburg$146,590
- Blacksburg$146,170
Highest-paying cities for marketing managers
San Jose, CA pays this job the most of the metro areas we cover ($255,360).
- San Jose, CA$255,360
- San Francisco, CA$235,920
- Boston, MA$216,770
- Boulder, CO$210,910
- New York, NY$207,770
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Marketing Managers salary in Roanoke: questions
How much do marketing managers make an hour in Roanoke?
$77.07 an hour on average, and $79.33 at the median (BLS, May 2025).
What is the entry-level marketing managers salary in Roanoke?
The lowest-paid 10% earn about $85,000 a year and the 25th percentile is $111,390, a fair guide to starting pay.
What is the marketing managers take-home pay in Roanoke?
About $112,428 a year ($9,369 a month) for a single filer on the average salary of $160,300.
Do marketing managers earn more in Roanoke than elsewhere?
The average here is 10% less than the U.S. average for this job ($177,770).
Sources and how to read this page
- Wages: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates for metropolitan areas. SOC code 11-2021; area Roanoke, VA (40220). Relative standard error of the mean wage: 2.3%.
- U.S. and statewide figures: BLS OEWS national and state estimates, May 2025, every employer including rural areas.
- Cost of living: Bureau of Economic Analysis regional price parities (RPP), 2024; 100 = U.S. average.
- Home value: Zillow Home Value Index. Typical-wage figure: OEWS all occupations, same metro.
- Take-home pay: Single filer, standard deduction: federal income tax (2026 brackets), Social Security, Medicare and state income tax (2025 rules).
- Job concentration: location quotient 0.40, this job is less common than in the U.S. overall (location quotient 0.40).
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